Description:

When it comes to negotiation, there is an ugly double standard. As women, if we make concessions to further a deal, we're viewed as weak. But if we play hardball, we can be seen as overly aggressive - and the strategy backfires. No wonder most women hate negotiating. In Your Own Terms, negotiation expert Yasmin Davidds helps women strike a balance, merging our natural strengths (collaboration, relationship building, listening) with a firm grasp of established tactics. Guidelines, stories, and exercises illuminate the psychology of negotiation and reveal how women can:
* Control how they are perceived
* Eliminate self-sabotaging beliefs and behaviors
* Discover their personal negotiation style
* Envision the ideal outcome and map backwards
* Build leverage
* Understand an opponent's approach and adjust theirs in response
* Deploy persuasion and redirection tactics
* And much more

Set the bar high and negotiate to get there. With this empowering book, women learn the skills to win on their own terms-and open doors they never knew were shut.